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TATRAS AW23
COLLECTION
COLLECTION
TATRAS introduces the 23 Autumn Winter collection. Boasting a history of nearly 16 years, TATRAS is now
embarking on an exciting new chapter. Continued from the last season, the campaign was directed by MAS
studio capturing the functionality and elegance.
THE LIMITLESS POSSIBILITY OF A DOWN JACKET IS RE-EXPLORED FOR THE SEASON.
Quality and sophistication are showcased in an innovative way, exemplified by the down coats and inner-padded down jacket designs. Characterized by elegance and an elevated military design that TATRAS is known for, gorpcore aesthetics is newly incorporated adding a refreshing accent to the collection.
Innovative thinking and the inherited strength of TATRAS are evident in the collection.
The men’s collection carries timeless items with an essence of modernity and street style while the women’s collection delivers tailoring and overcoat designs.
“A new adventure awaits.”
The latest campaign was expertly crafted by MAS Studio, a full-service styling, art direction, and production agency owned by Marie-Amelie Sauvé, one of the most respected and influential consultant/brand strategists/stylists in the global fashion industry.
Julien Martinez Leclerc (@julienmartinezleclerc) was chosen as the photographer for this endeavor. Through his lens, the urban, functional, and timeless world of TATRAS is portrayed, capturing the brand's inherent charm in a fresh and captivating manner.